Specific business initiatives to achieve revenue and profit targets are strengthened by marketing programs. Feonix Marketing undertakes specialist marketing projects to support these business initiatives and achieve the required targets.
Customer Loyalty Programs
We design loyalty programs to increase business revenue from existing customers. This involves:
- Plan for increasing share of wallet for existing products/services and cross-selling new products/services.
- Strategies to increase customer satisfaction and advocacy.
- Development of a referral program.
- Customer retention plans.
- Quarterly review of the program.
Our marketing consultants work with clients for new product launches. Dependent on client requirements, we undertake this as an integrated go to market strategy or as specific initiatives including: product naming, packaging design, development of sub brand if required, value proposition, SWOT analysis, target audience profile, competitive landscape outline, collateral and promotion via campaigns and events.
Sales programs are enhanced by marketing tools and activities. Feonix Marketing Consultants develop sales support tools to boost efforts including scripting, templates, merchandise, proposals, newsletters, email blasts, kits, show bags and a range of other devices.
Often, the market will present opportunities which if leveraged correctly and on time have the potential to multiply sales results. Feonix Marketing provides specialist advice and consultation on a full range of marketing projects to meet business needs.